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About Us
About Us  
AquaticMagic (AQM) offers a wide range of well-designed, functional aquarium products at prices low enough for as many people as possible to afford. This is the idea at the heart of everything Aquatic Magic does. From product development and purchases to how we sell our Aquatic supplies and Aquarium-related products in our stores.

At Aquatic Magic we believe that anybody can make a good-quality product for a high price, or a poor-quality product for a low price. But to make good products at low prices, you need to develop methods that are both cost-effective and innovative. This has been ours focus from the start. Maximizing the use of raw materials and adapting production to meet people's needs and preferences has meant that our costs are low. The savings we achieve this way are passed directly to you, our customers. customers.


 
Our Vision  
Our vision is to help you get the maximum enjoyment and excitement out of your fishkeeping and aquascaping hobby. We actively support this by offering a wide range of well-designed, functional home aquarium products at greatly affordable prices. This is backed by our own passion for anything that has to do with the Aquarium and fishkeeping hobbyist.


 
Our History  
We have been trading on eBay for more than 4 years, with a positive feedback rating of more than 12,000. This has put us in the Platinum PowerSeller range and we trade under the eBay account AquaticMagic. Due to increases in eBay fees, we decided to launch our own store in order to keep our cost competitive for our customers. We still maintain our business on eBay as we review the situation.



 
Our Responsibility  
We are a thoroughly 21st century company with a fully integrated social agenda. We are based in Malaysia where a company’s success is measured not just by the bottom line but also by the impact it has on the lives of its workers and those it deals with in its trading circle. We are fully committed to assisting each of our employees to enjoy increased quality of life and, in our trading activities, we strive to improve the quality of life of poverty stricken Asian farmers, some of whom live on one US dollar per day.

In the US, that buys a citizen a cup of coffee or the morning newspaper. An Asian farmer will feed himself, his wife and children on that same dollar in Asia. We work hard to make efficiency gains and source our products directly from Asian farmers. By maintaining low operating costs and narrow profit margins we make sure that our suppliers are fairly paid and our customers have access to top quality Aquatic supplies and fishkeeping products that are truly affordable.

Our social commitment extends to environmentally friendly practices. We use carefully selected light-weight packaging materials. By doing this we reduce shipping weight and provide savings to our customers. At the same time we reduce the CO2 emissions produced in transit and minimize our carbon footprint. Recyclable materials wherever possible in order reduce waste.

Without seeming to brag, we feel that we are fair to everyone. No CEO is gaining millions at the expense of you and the farmers. The profits benefit all of us. Our motto is always to please our customers, create a higher standard of living for the farmers and to keep our business going with a decent amount of profit.


 
Our policies  
Please click here to find out more about our policies on Guarantee, Shipment and Packaging


 
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